Where did all the custom photo cards for the Olympics go?

With the Olympics into their second week and Michael Phelps has one every gold there is to win in the pool, our attention now turns to track and field. What fortunes will the track and field stars bring us in our quest for the most medals at this Olympics? A popular thing at the Sydney and Athens Olympics was the sending of custom cards to support our athletes. This Olympics I’m struggling to find any custom cards to send to anyone. A quick search failed to turn up anything. Now I’m wondering what’s going on?

The sending of cards to our favorite Olympian’s was very popular among young people, especially children. All I could find this time around was a service in Australia, provided by a phone provider, where you could text your support to an Olympian. Unless something is not clicking in my head there was a great opportunity missed at this Olympics. Not only could you send cards directly to our Olympians supporting them in their quest for gold but, you could also send shots of your favorite Olympic moments to friends and family. The custom photo cards could also double as a souvenir of the Olympics.